Roller applying color to a commercial interior wall

Color & Branding

How to Choose the Right Colors for Commercial Painting Projects

Commercial property exterior with fresh paint

Color decisions on a Commercial Painting project carry more weight than a residential repaint, since they represent a brand to every customer, client or tenant who walks through the door.

Start with the brand, not the trend

If you have brand colors, they should anchor the palette, even if the exact shade needs adjusting for a large wall versus a logo. Restaurants, retail spaces and offices all send different signals through color, warm and saturated tones for dining, calmer neutrals for offices, and bold accents for retail that wants to stand out.

We also factor in what customers see first, entryways, waiting areas and street-facing walls tend to get more attention in the color plan than back-of-house spaces.

Practical considerations for commercial spaces

High-traffic areas need paint that can handle frequent cleaning without dulling, so we lean toward more durable, washable finishes in hallways, lobbies and restrooms. For occupied buildings, low-VOC products let us paint with minimal disruption to employees or customers during business hours.

We can also work around your operating hours entirely, painting after close or on weekends if that fits your business better.

Pro tip

Test commercial color choices under your actual lighting, LED, fluorescent and natural light can each shift how the same color reads on a large wall.

Ready to get started?

Planning a repaint for an office, retail space or restaurant? Request a free estimate and we'll help you land on colors and a schedule that work for your business.